About the judges
Eight Triumph teams from the UK, USA, Canada, Mexico, Brazil, France, Italy and Thailand have collaborate with a locally selected custom builder to develop a unique interpretation of British cultural influence, using a Bonneville model of their choice as the foundation.
An expert panel of judges, recruited for their knowledge of motorcycle design and custom craftsmanship, have been chosen to review and critique the 2025 Triumph Originals entries.
The entries will be judged against four criteria; Iconic Style, British Originality, Craftsmanship and Creativity & Innovation.
Iconic Style
Quique Berna, Co-founder and Creative Director at Tamarit Motorcycles, Spain
Tamarit Motorcycles is one of the most internationally recognised brands in the world of custom motorcycles. Since its beginnings in 2011, Quique Berna has been a key figure in Tamarit’s growth, attracting clients in over 25 countries with a clear mission: to create unique motorcycles for unique people. Passionate about classic aesthetics, Quique leads the design team and personally oversees every detail of the builds, working exclusively with Triumph motorcycles.
His approach combines creativity and a deep admiration for the history of British motorcycling, which is reflected in unique and exclusive bikes that respect the essence of the Triumph brand while carrying the unmistakable Tamarit signature. Quique stands out not only for his talent as a designer but also for his business vision and his ability to offer tailored proposals that turn each motorcycle into a truly exclusive and emotional project. Quique Berna is the mastermind behind some of Tamarit’s most iconic motorcycles, such as the Black Dragon, the Gullwing and the Gullwing X.
Quique will be judging the aesthetics of the bike, and how it looks as an overall finished piece of design. He will determine which of the builds are the most iconic and stylish.
British Originality
Ricardo Pessoa, Founder and Creative Director, Coolnvintage, Portugal
Ricardo Pessoa is the founder of Coolnvintage, the Lisbon-based atelier renowned for transforming classic Land Rovers into functional art pieces defined by craftsmanship and timeless design. Driven by a life-long passion for the Land Rover, Ricardo was first inspired by the simple, honest, utilitarian, timeless appeal of the Series 3.
An entrepreneur and awarded photographer, Ricardo is celebrated for his distinctive approach to vintage car restoration and visual storytelling. Beyond the atelier, Ricardo’s work spans fashion campaigns, travel photography, and editorial projects. He is the co-author of 365, 10 Years, and Portugal book, and served as creative director for the Hot Wheels x Mattel collaboration, further cementing his influence in both the automotive and design worlds.
Ricardo’s lifelong dedication to restoring, enhancing and celebrating the iconic, classic, British Land Rover, makes him the ideal judge for British Originality. He will decide whether each build reflects the theme ‘Icon of British Originality’ in a modern way, assessing each team’s interpretation of the design brief.
Craftsmanship
Kengo Kimura, Founder of Heiwa Motorcycle, Japan
Kengo Kimura opened Heiwa Motorcycle in Naka-ku, Hiroshima in April 2005, and later moved to its current location in Ashina, Hatsukaichi. A multi-award winner, Kimura-san was honoured with Best In Show at the Hot Rod Custom Show in 2016 and 2017 and scooped Best Motorcycle in Europe for his Triumph Three Arrows in 2021. He has been highly regarded around the world for the craftsmanship of his custom builds, which have included Bonneville inspired Trapee, Parrot Star, Chillmussel and Sevenstar7.
Highly sought by the global media for interviews and to attend events Kimura-san recently appeared as a model in the catalogue of Rimowa, a world-famous suitcase manufacturer, as one of Japan's leading artists. And with the competitive spirit and good sensibility he developed as a super-sportsman during his student days, he is single-mindedly devoted to building motorcycles.
Kengu Kimura will be deciding whether each build meets Triumph’s reputation for exceptional build quality and craftsmanship, assessing the build quality and ‘fit and finish’.
Creativity & Innovation
Steve Sargent, Chief Product Officer, Triumph Motorcycles
With overall responsibility for the design, styling and development of Triumph’s motorcycle range, Steve Sargent has a deep understanding of how creativity and innovation can enhance the feel and desirability of a motorcycle. His passion for every style of motorcycle, enjoyment of every style of riding, and his conviction that every motorcycle deserves to be the best it can be, has helped shape and grow the range over the last three decades.
His career with Triumph Motorcycles has taken him to Asia, where he led the build of the first Triumph factory in Thailand, and India, where he pioneered Triumph’s entry into the 400cc segment in partnership with Bajaj. Travelling around the world to create Triumph Racing, Steve has been instrumental in the Moto2 partnership and Triumph’s entry into the motocross and enduro markets for the first time, all driven by an absolute dedication to innovation and pushing the boundaries of engineering and design.
Steve Sargent will be selecting the builds he believes are truly a ‘one-off’, showcasing original and innovative design and build techniques. His focus will be on assessing the technical creativity of the build and judging how each team has struck the balance between art and engineering.
